Welcome to our website.
Meet our dedicated team of innovators, educators, managers, consultants, designers, and school site specialists. We invite you to learn more about our products and services, our history and mission, and our proudest accomplishment of all: our people. Most of the dreamers, architects and builders of this success story have been with SI&A since inception.
We are a collaborative corps of hard-working, straight talking, and service-driven individuals. We believe in education. We can help you, your students and their families achieve great things.
We were founded in 2003, and have grown from our origins as the back-office facilitator for most of California’s school districts and county offices of education, into the creator of unparalleled products, most notably The Achievement Initiative, powered by Attention2Attendance® (A2A), a software solution that decreases school absenteeism by as much as 25 percent – and works 100 percent of the time.
Before expanding outside of California, we started as a compliance company dealing with the complex and constantly changing climate of state regulations, economic recession, school funding priorities and politically shifting paradigms.
Today our signature product – The Achievement Initiative – has created a new standard. The Achievement Initiative will improve your attendance numbers, bottom line and, most important, your students’ lives.
Welcome to our website.
Meet our dedicated team of innovators, educators, managers, consultants, designers, and school site specialists. We invite you to learn more about our products and services, our history and mission, and our proudest accomplishment of all: our people. Most of the dreamers, architects and builders of this success story have been with SI&A since inception.
We are a collaborative corps of hard-working, straight talking, and service-driven individuals. We believe in education. We can help you, your students and their families achieve great things.
We were founded in 2003, and have grown from our origins as the back-office facilitator for most of California’s school districts and county offices of education, into the creator of unparalleled products, most notably The Achievement Initiative, powered by Attention2Attendance® (A2A), a software solution that decreases school absenteeism by as much as 25 percent – and works 100 percent of the time.
Before expanding outside of California, we started as a compliance company dealing with the complex and constantly changing climate of state regulations, economic recession, school funding priorities and politically shifting paradigms.
Today our signature product – The Achievement Initiative – has created a new standard. The Achievement Initiative will improve your attendance numbers, bottom line and, most important, your students’ lives.
Welcome to our website.
Meet our dedicated team of innovators, educators, managers, consultants, designers, and school site specialists. We invite you to learn more about our products and services, our history and mission, and our proudest accomplishment of all: our people. Most of the dreamers, architects and builders of this success story have been with SI&A since inception.
We are a collaborative corps of hard-working, straight talking, and service-driven individuals. We believe in education. We can help you, your students and their families achieve great things.
We were founded in 2003, and have grown from our origins as the back-office facilitator for most of California’s school districts and county offices of education, into the creator of unparalleled products, most notably The Achievement Initiative, powered by Attention2Attendance® (A2A), a software solution that decreases school absenteeism by as much as 25 percent – and works 100 percent of the time.
Before expanding outside of California, we started as a compliance company dealing with the complex and constantly changing climate of state regulations, economic recession, school funding priorities and politically shifting paradigms.
Today our signature product – The Achievement Initiative – has created a new standard. The Achievement Initiative will improve your attendance numbers, bottom line and, most important, your students’ lives.
Service Team
With The Achievement Initiative,
we become an extension of your team.
This is why we get results. This is how our people support your people. We don’t outsource anything. Our development team is on site with your service team, your letter production team and your data team.
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We train your end users in person every year (NO train-the-trainer model here)
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You get expert technical trainers
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Twice a year we come out and deliver your reports
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We clean up your data by running 1,700 data checkpoints all the time
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Implementation is painless
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We never look away—we're laser focused on your student attendance
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Best practices are built into every step
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You're backed by award-wining service
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Software enhancements are free


Depth of Service
Implementation & Training Teams
Data & IT Development Teams
Dedicated Help Desk
Day-to-Day Support Team
Account & Intervention Managers
Letter Production Team
Leadership Reporting Team

Software alone won't be enough.

Your Marketing & Messaging Team
Launch your Leadership Campaign now!
We listen and create. It's your voice, your message, from concept to completion. We do it all—content writing, website and autodialer scripts, print and production, performance awards, full-scale awareness campaigns and team training support—as part of our service.
We act as your staff, PIO, speech writer, data analyst and project manager to make sure your campaign rolls out like clockwork. Let us show you how the powerful combination of your leadership style and The Achievement Initiative ensures short-term wins and long-term results.

Award-winning service over
four consecutive years!
Our service team was voted to the top by the folks who use our service. They named us as District Administration Magazine’s Readers' Choice Top 100 Education Products for four consecutive years. The Achievement Initiative and Attention2Attendance (A2A) have been recognized for making a positive difference in education by the K-12 leaders who use it. We are reducing truancy and excessive absences and creating a culture of achievement for students across the country.
As strong in year three as on day one!
Our focus never changes.
Attendance is always at the top of our list.
Our clients see otherwise unobtainable results because we never look away. We have 100 percent of our resources monitoring, analyzing and responding to our client’s feedback to ensure that our process is followed. And not just when a program is exciting, fresh and new, but three years later—when it’s working as planned—our process is producing results with the same rigor in year three as it did on day one.

