Over 1,500 schools and 1.5 million students on their way to Creating a Culture of Success

Award-Winning Software & Service
District Administration magazine’s Readers' Choice Top 100 Education Products for 2013
20 Most Promising Education Technology Solution Providers of 2013 by CIO Review Magazine
For the second consecutive year:
District Administration magazine’s Readers' Choice Top 100 Education Products for 2014
20 Most Promising Education Technology Solution Providers of 2014 by CIO Review Magazine

WATCH VIDEO - District highlighted in local news for using A2A

District Leadership Teams are expected to change the prevailing trends in schools.
You, your Board, your community are impatient for results. Address all the issues in a coherent,
all-encompassing manner with The Achievement Initiative (SM) – a 3-year plan that creates a
culture of success. It’s your strategic plan accelerator.
We have the plan, process, proprietary software, measurement and oversight to make it work. We act
as your staff, PIO, speech writer, data analyst and project manager to make sure it is all executed properly
every day, every week and every year.
Let us show you how the powerful combination of your leadership and the technology within
The Achievement Initiative (SM) ensures short-term wins and long-term results.

Schedule a free product demo today!

  • Increase Parent Communication

  • Recover Learning Time

  • Improve Graduation Rates

  • Close the Achievement Gap

Get Started Now

Success Stories

Student attendance improving districtwide

SMMUSD HDQRTRS — Attendance improved drastically in the district last year but Ed Board members still want to see more kids in class. District officials say that the implementation of a new attendance tracking system, Attention2Attendance, is a large part of that success.

Latest Videos

Attention2Attendance: Do Something

School Innovations & Achievement has created a proven, winning formula for success by combining the knowledge and expertise from several fields—including education policy and funding, curriculum, administration, accounting, organizational efficiency, and finance.

  • 974.4%

    Additional Parent Communication

  • 2,725

    Additional Students In Class

  • 490,811

    Additional Learning Time (Days)

  • 54%

    Overall saveRATE

The Achievement Initiative (SM)

A2A (SM) Base Program

  • At-Risk Student Focus
  • Increase Learning Time
  • Increase Communication

Leadership Campaign

  • Strategic Plan Accelerator
  • Raise Graduation Rates
  • Increase Parent Engagement

Tipping Point Focus

  • Early Intervention
  • Prevent Absenteeism
  • Increase Student Engagement


  • Fulfill LCAP Requirements
  • Parent Involvement
  • Pupil Engagement


K-3 Focus

  • Early Elementary Years Focus
  • Dropout Prevention
  • Early Behavioral Development

Curb Chronic Absenteeism Focus

  • Prevent Chronic Absenteeism
  • Reduce Truancy Rates
  • Reduce Juvenile Delinquency

Testing & Assessment Focus

  • Improve Test Scores
  • Close The Achievement Gap
  • College & Career Readiness

Powerful Combination

  • Your Leadership Team with
  • The Achievement Initiative (SM)
  • Short-Term Wins & Long-Term Results

Application FAQs

    We currently work with over 12 commercial School Information Systems both hosted and locally installed.  We also work with a number of custom developed School Information Systems.  So far we haven’t met an School Information System we couldn’t work with.

    Typical implementation is 2-3 weeks.  We will meet with your district team to outline the implementation process and ensure that at each step everyone knows exactly what has been accomplished and what steps remain.  Our goal is to impact your staff’s time as little as possible, while building a lasting relationship.

    Our success rate is outstanding. If you would like to know specifically how we perform in districts similar to yours in type, size, and location, please contact us for a tailored impact statement.  We can project your increased enrollment and learning time, cost savings, and return on investment.

    Absolutely!  We can work with your district to determine how to best meet your needs, we can pick-up from where you left off with your letters, or start brand new.  Talk with us to see what works best for you.